Cartier’s Diamond Homage to Marilyn

Diamond manufacturer Cartier has made an enchanting Christmas commercial, featuring a cover version of ‘Diamonds Are a Girl Best Friend’, performed by supermodel Karen Elson, from an arrangement by Jarvis Cocker. Of course, Cartier was referenced in Marilyn’s signature song from Gentlemen Prefer Blondes, and Elson is shown being carried aloft by tuxedoed suitors, in a nod to Jack Cole’s original choreography. It was filmed in Paris, where Blondes is partially set. The neckline of her red dress is similar to Marilyn’s in Niagara, and the scene where her flared skirt billows over a subway grate recalls The Seven Year Itch. You can watch the clip here.

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