Category Archives: Advertising

Marilyn Flies High With United Airlines

This exuberant press shot of Marilyn arriving in Vancouver in July 1953 (en route to film scenes for River of No Return – more info herefeatures in a new display at the remodelled Global Services reception area for United Airlines’ elite customers at Los Angeles International Airport (L.A.X.), as Lewis Lazare reports for Chicago Business Insider. (She also flew from New York to Chicago with United Airlines when she visited Bement, Illinois to honour Abraham Lincoln in 1955.)

Photo by Eve Arnold, 1955

Marilyn Lights Up Paris Film Festival

Artist Lucille Clerc‘s gorgeous rendering of Marilyn – inspired by Milton Greene’s ballerina sitting – adorns posters for this year’s Champs Elysees Film Festival, celebrating independent French and American cinema. (And while you’re in Paris, don’t forget to see Bert Stern’s photos of Marilyn at DS World.)

Thanks to Chris at Club Passion Marilyn

Joe Hyams 1926-2017

Legendary Hollywood publicist Joe Hyams (not to be confused with the reporter of the same name) has died aged 90, according to the L.A. Times. Born in New York, he served in the Marines during World War II. After a stint in journalism, he was hired as a unit publicist for From Here to Eternity and On the Waterfront. In 1956 he worked on Bus Stop, Marilyn’s acclaimed comeback following a year-long absence from the screen. Four years later, he was appointed national advertising and publicity director at Warner Brothers. He would remain at the studio for over forty years, overseeing major films like My Fair Lady, Bonnie and Clyde, Woodstock, The Exorcist, Blazing Saddles, A Star Is BornChariots of Fire, JFK and Eyes Wide Shut. Hyams also collaborated with actor-director Clint Eastwood on numerous films, including Every Which Way But Loose, Unforgiven and Hyams’ final project, the Oscar-winning Mystic River (2004.)

Karlie Kloss as Marilyn for Swarovski

Supermodel Karlie Kloss has recreated Marilyn’s ‘Diamonds Are a Girl’s Best Friend’ (from Gentlemen Prefer Blondes) in a new commercial for Swarovski Crystal, reports Marie-Claire. (In another clip, Karlie imitates Audrey Hepburn in Breakfast at Tiffany’s.)

“What I love most about icons like Audrey Hepburn and Marilyn Monroe is the confidence they bring to every scene and character they played. Like many of my role models, they’ve shown that a woman who is confident and strong-willed will always be in style … being able to evoke their iconic movie scenes and add a modern spin was such a fun experience.”

Oscars 2017: Marilyn Takes a Cadillac to La La Land

Photo by Scott at Marilyn Remembered
Photo by Scott at Marilyn Remembered

Marilyn may never have won an Oscar, but she continues to make her presence felt at the world’s glitziest awards ceremony. Last night’s broadcast included a new Cadillac commercial, featuring vintage photos of famous faces and their cars – headed up by Marilyn, photographed by Milton Greene in 1954. You can watch the Cadillac ad here, and see more of Marilyn and her cars here.

Marilyn presents an Oscar for 'All About Eve', 1951
Marilyn presents an Oscar for ‘All About Eve’, 1951

One of this year’s biggest movies was La La Land, the nostalgic musical which tied with All About Eve and Titanic for the most nominations in Oscar history. All About Eve was a breakthrough role for Marilyn, and she would present soundman Thomas Moulton with an award at the 1951 ceremony (the only time she attended.)

6EE9BCAB-C873-450C-809F-E528CB771C83-COLLAGE
Screenshots by Daniel at Immortal Marilyn

Packed with Old Hollywood references – including this street mural – La La Land was named as best picture by Warren Beatty (who recently shared his memories of Marilyn.) However, it appears he was given the wrong envelope, as it was announced shortly afterward that this year’s winner was, in fact, Moonlight.

F5AAA0A7-4BCD-4C5A-8D96-36B4F1431236-COLLAGEActress Charlize Theron wore a gold lamé dress (and diamond earrings), designed by Christian Dior and strikingly similar to the iconic Travilla gown worn by Marilyn to the Photoplay Awards in 1953. Charlize was once mooted to star in an MM biopic (which was never produced), and appeared alongside a digitally recreated Marilyn – in her original gold lamé – for a J’Adore perfume ad in 2011.

Michelle Williams, nominated as best actress in 2011 for My Week With Marilyn, was up for best supporting actress this year in Manchester By the Sea, losing again to Viola Davis in Fences. As Immortal Marilyn member Phil noticed, Fences –  directed by, and starring Denzel Washington – apparently uses the same ‘New York Street’ set from the Twentieth Century Fox lot, as seen in Love Nest some 66 years ago.

Photo by Phil at Immortal Marilyn
Montage by Phil at Immortal Marilyn

‘The Seven Year Itch’: The Girl, a Dress and a Mystery

IMG_2078

That iconic scene from The Seven Year Itch – and the dress worn by Marilyn as she stood over the subway grate – is constantly being referenced in popular culture. One recent example is this magazine ad for the Marilyn-themed Sexy Hair brand.

On Immortal Marilyn this week, Marijane Gray unravels the mystery of what happened to that dress, designed by Marilyn’s regular costumer, Travilla.

“The white pleated halter dress that Marilyn Monroe wore in The Seven Year Itch is always described in superlatives: most iconic, most recognized, most recreated, most expensive. It can also be called the most mysterious: how many copies of the dress were there? Is there another one in existence, hidden away all these years? Did Marilyn herself own a copy of the dress, and if so, where did it end up? And perhaps most intriguing: was a copy of the dress really stolen back in 1993?”

Also this week, Keena Al-Wahaidi reviews the movie that started it all for The Medium, the student magazine for the University of Toronto. (Incidentally, the campus is based at Mississauga, which is also home to a skyscraper complex whose curvaceous design has earned the nickname The Marilyn Monroe Towers.)

“The most notable aspect of The Girl is her obliviousness towards her own allure …. The most dubious fixture of this film is the lack of identity in Monroe’s character. The reason for her ambiguity is because she’s nameless … However, Monroe’s lack of identity contributes to the mystery of the film’s plot. Regardless of the immorality of the situation, we find ourselves rooting for Richard and The Girl. Despite the futility of their relationship, or perhaps owing to it, their fling is undeniably enthralling.”

Kate Upton’s ‘Diamond’ Marilyn Moment

28D699B9-2A78-4376-BBA7-91C0D05DE383-2166-000000E34BEEA043_tmp

In the final instalment of Love Magazine‘s Advent series, supermodel Kate Upton – whose blonde hair and voluptuous curves have been compared to Marilyn’s – sips champagne and frolics in lingerie to the soundtrack of ‘Diamonds Are a Girl’s Best Friend’. However, the short video, directed by Doug Inglish, owes more to the cheeky aesthetic of The Benny Hill Show than the glamour of  Gentlemen Prefer Blondes. Judge for yourself here.

2016: A Year In Marilyn Headlines

FA493B0C-8BFD-425A-9AEE-3BB7A1850CF2-2354-0000013A1572D1A0_tmp

In January, exhibitions featuring Milton Greene and Douglas Kirkland’s photographs of Marilyn opened in London and Amsterdam. In New York, the Museum of Modern Art paid tribute to Marilyn’s choreographer, Jack Cole. Also this month, James Turiello’s book, Marilyn: The Quest for an Oscar, was published. And Edward Parone, assistant producer of The Misfits, died.

F57E1FE9-E5F7-4AF3-9274-1DC047702DA6-2578-0000013D682C1196_tmp

In February, Marilyn ‘starred’ with Willem Dafoe in a Snickers commercial for the US Superbowl. Monroe Sixer Jimmy Collins’ candid photographs were sold at Heritage Auctions, and the touring exhibition, Marilyn: Celebrating an American Icon, came to Albury, Australia.

82FCF158-49A0-4A1C-9035-C6AF852F5E0F-2578-0000013E950D4BF3_tmp

Another major Australian exhibition, Twentieth Century Fox Presents Marilyn Monroe, featuring the collections of Debbie ReynoldsScott Fortner, Greg Schreiner and Maite Minguez Ricart – opened at the Bendigo Art Gallery in March. And Barbara Sichtermann’s book, Marilyn Monroe: Myth and Muse, was published in Germany.

IMG_1943

In April, a special edition of Vanity Fair magazine – dedicated to MM – was published. A campaign to save Rockhaven, the former women’s sanitarium where Marilyn’s mother Gladys once lived – was launched. And actress Anne Jackson – wife of Eli Wallach, and friend to Marilyn – passed away.

9E281B10-370F-4C02-A9A0-5A26DB344123-2578-00000140B9BDBC82_tmp

In May, Marilyn graced the cover of a Life magazine special about ‘hidden Hollywood’, and Sebastien Cauchon’s novel, Marilyn 1962, was published in France. Cabaret singer Marissa Mulder’s one-woman show, Marilyn in Fragments, opened in New York, while Chinese artist Chen Ke unveiled Dream-Dew, a series of paintings inspired by Marilyn’s life story. The remarkable collection of David Gainsborough Roberts was displayed in London. Finally, Alan Young – the comedian and Mister Ed star, who befriended a young Marilyn – died.

7F97E0CB-4534-4E2D-A7F8-8BD182034491-2686-0000015F5FA69BCC_tmp

June 1st marked what would be Marilyn’s 90th birthday. Also in June, New Yorkers were treated to an Andre de Dienes retrospective, Marilyn and the California Girls. An exhibition of the Ted Stampfer collection, Marilyn Monroe: The Woman Behind the Myth, opened in Turin, Italy. A new documentary, Artists in Love: Arthur Miller and Marilyn Monroe, was broadcast in the UK, while Australia honoured Marilyn with a commemorative stamp folder, and genealogists investigated Marilyn’s Scottish ancestry.

36BBAA5B-4B61-4AA5-80CD-0B44A01DF0A2-2578-000001444908D23B_tmp

In July, the birthday celebrations continued in Marilyn’s Los Angeles hometown with tributes from painter David Bromley, and another Greene exhibition. A new musical, Marilyn!, opened in Glendale. Rapper Frank Ocean appeared alongside a Monroe impersonator in a Calvin Klein commercial. And Marni Nixon, the Hollywood soprano who sang the opening bars of ‘Diamonds Are a Girl’s Best Friend’, passed away.

1F04CA9E-1A1F-4344-9834-82E6FCD24FFB-2578-00000146EAE34134_tmp

August 5th marked the 54th anniversary of Marilyn’s death. Also this month, it was announced that Seward Johnson’s ‘Forever Marilyn’ sculpture may return permanently to Palm Springs. April VeVea’s Marilyn Monroe: A Day in the Life was published, and Marilyn’s role in Niagara was featured in another Life magazine special, celebrating 75 years of film noir.

A9B72469-B9EE-4813-A094-5395F29C367B-2578-000001465EC9B540_tmp

In September, Marilyn: Character Not Image – an exhibition curated by Whoopi Goldberg – opened in New Jersey. Terry Johnson’s fantasy play, Insignificance, was revived in Wales. Two locks of Marilyn’s hair were sold by Julien’s Auctions for $70,000. And author Michelle Morgan published The Marilyn Journal, first in a series of books chronicling the Marilyn Lives Society; and A Girl Called Pearl, a novel for children with a Monroe connection.

73480215-EE98-402B-81D0-642B1863806E-2686-0000014C4A376EB9_tmp

In October, Happy Birthday Marilyn – a touring showcase for the collection of Ted Stampfer – came to Amsterdam, while Marilyn: I Wanna Be Loved By You, a retrospective for some of her best photographers, opened in France. Marilyn Forever, Boze Hadleigh’s book of quotes, was published. Marilyn’s friendship with Ella Fitzgerald was depicted on the cult TV show, Drunk History. And on a sadder note, photographer George Barris, biographer John Gilmore, and William Morris agent Norman Brokaw all passed away this month.

CF83D751-8658-4AF4-AAF2-A5774A0FF52F-2686-0000014D401B7EB1_tmp

In November, Marilyn’s ‘Happy Birthday Mr President‘ dress was sold for a record-breaking $4.8 million during a three-day sale at Julien’s Auctions, featuring items from the David Gainsborough Roberts collection, the Lee Strasberg estate, and many others including the candid photos of Monroe Sixer Frieda Hull. Also this month, comedienne Rachel Bloom spoofed ‘Diamonds Are a Girl’s Best Friend’ in a musical sequence for her TV sitcom, Crazy Ex-Girlfriend. And Marilyn Monroe: Lost Photo Collection, a limited edition book featuring images by Milton Greene, Gene Lester and Allan ‘Whitey’ Snyder, was published.

05E065FF-9E98-4677-8946-85623619BBF3-2686-0000014DE181D724_tmpFinally, in December the EYE Film Institute began a Marilyn movie season in Amsterdam. The Asphalt Jungle was released on Blu-Ray by Criterion. And actresses Zsa Zsa Gabor and Debbie Reynolds both passed away.

Frank Ocean Meets Marilyn in Calvin Klein Ad

calvin3

Rapper Frank Ocean stars in a mysterious new commercial for Calvin Klein mens’ underwear – with a brief appearance by a Marilyn lookalike, as Dee Lockett reports for Vulture. (Interestingly, Frank recorded an unreleased demo, ‘Marilyn Monroe‘, back in 2014.)

Calvin2

Calvin1

“Ocean starts off dressed casually in an all-black tee and pants while appearing as the ‘special guest’ on Talk Calvin. But in the room, he watches himself on TV while wearing a black-and-white suit and no shoes.

Suddenly, he’s escaped! To the hallway! With … a Marilyn Monroe impersonator? We must be in Vegas:

‘You sort of, like, romanticize something that’s in the past, which is fantasy because it’s not exactly how it went down. Fantasy plays, like, the role of, uh, almost like a supplement. Draw on fantasy to make things hyperreal, I guess … saturate the colors.’

We see Ocean end up with a Marilyn Monroe look-alike, waxing poetic about romanticizing the past. In a flashback, he’s all alone in that TV studio. Flash forward and he sees Monroe on the blue couch where he once sat. A separate ad reads: ‘I feel loved in #mycalvins’ underneath a still of Ocean and Monroe.”