Marilyn’s ‘Diamonds’ Inspires NZCA Lines

A pink-suited Michael Lovett, aka ‘indietronica’ act NZCA Lines, becomes the latest pop star to channel Marilyn’s ‘Diamonds Are a Girl’s Best Friend’ in the bizarre video for his latest single, ‘Pure Luxury’, Billboard reports.

“Lovett, who co-directed the video alongside Alina Rancier, notes that they drew both from American Psycho and a gender-reversed Gentlemen Prefer Blondes (starring Marilyn Monroe) and specifically points to the line in the song ‘smile while we’re holding back tears’ as one of the underlying themes.

‘I think that embodies the approach we took: a superficial beauty hiding a grotesque underbelly,’ Lovett tells Billboard. ‘I always pictured this song as a go-go freakout, like those 1960s musical TV shows with dancers and a colorful stage set.’